4 часа назад
Senior App Store Optimization Manager (Mobile Gaming)
Вакансия из Hirify Global, списка международных tech-компанийДля мэтча и отклика нужен Plus
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior App Store Optimization Manager (Mobile Gaming): Leading ASO strategy and execution for multiple mobile game titles with an accent on keyword optimization, storefront conversion, creative testing, and metadata strategy. Focus on designing structured testing roadmaps, analyzing storefront performance across supported territories, and building scalable ASO workflows for soft launches and global releases.
Location: USA (Remote)
Company
A privately held interactive entertainment company founded in 2024, focused on game development, publishing, and live operations.
What you will do
- Own ASO strategy and execution across multiple mobile game titles, including live-service games and soft launches.
- Build ASO roadmaps, testing plans, hypotheses, and priorities for icons, screenshots, feature graphics, videos, copy, and metadata.
- Drive keyword optimization, conversion rate optimization, creative testing, and storefront discoverability across App Store and Google Play.
- Monitor storefront performance, category trends, competitors, market opportunities, platform changes, and featuring opportunities.
- Partner with Product Marketing, User Acquisition, Creative, Live Operations, and external outsourcing partners.
- Establish scalable ASO workflows, documentation, reporting, and operational processes.
Requirements
- 3–5 years of ASO experience in mobile gaming.
- Proven success improving organic acquisition and storefront conversion performance.
- Deep understanding of App Store and Google Play ecosystems, ranking factors, and optimization strategies.
- Strong experience with AppTweak, Sensor Tower, and structured ASO testing programs.
- Strong analytical, communication, and presentation skills, with the ability to translate performance data into actionable strategies.
- Ability to work independently and collaborate effectively in a fast-paced environment.
Nice to have
- Experience with live-service or free-to-play mobile games.
- Experience supporting soft launches and worldwide launches.
- Familiarity with mobile user acquisition creative testing workflows.
- Experience with localization strategy and international storefront optimization.
- Knowledge of Apple featuring strategies and platform merchandising opportunities.
Culture & Benefits
- Remote-friendly work environment with home office setup support.
- Flexible time off policy with unlimited PTO.
- Comprehensive health, dental, and vision coverage.
- 401K/RRSP and company holidays, including office closure between Christmas and New Year.
- Collaborative, data-driven culture focused on impactful work.
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