Growth Marketing Manager UK

Location: London, United Kingdom; hybrid role with remote work allowed two days per week

Company

hirify.global operates Readly, a digital subscription service providing access to thousands of national and international magazines and newspapers through one app.

What you will do

• Own the UK marketing strategy, execution plan, growth targets, and marketing budget.
• Develop and execute full-funnel 360° campaigns across paid, owned, and earned channels.
• Lead partnerships, influencer, podcast, PR, affiliate, and other local growth initiatives.
• Drive subscriber acquisition, activation, retention, and reactivation.
• Monitor and optimize CAC, conversion, profitability, trial, subscriber, and other commercial KPIs.
• Collaborate with Product, CRM, Brand, Commercial, Analytics, creative, content, and agency partners.

Requirements

• Several years of marketing experience with a strong understanding of the full marketing funnel.
• Experience planning and executing multi-channel campaigns and managing budgets and commercial targets.
• Ability to use performance data and customer insights to make decisions and optimize growth.
• Understanding of subscriber targets, CAC, conversion rates, retention metrics, and marketing ROI.
• Strong communication, stakeholder management, ownership, and cross-functional collaboration skills.
• Availability to work in the London hybrid setup, with office attendance expected three days per week.

Culture & Benefits

• Standard pension contributions of 5% from the employer and 4% from the employee.
• 26 days of paid holiday plus one additional day off on your birthday.
• Access to the teale mental health platform.
• VIP access to hirify.global's digital content platform.
• Four office meet-ups per year with international offices.
• Entrepreneurial, action-oriented, curious, creative, and inclusive working culture.

Hiring process

• HR interview with a Talent Acquisition Manager.
• Hiring manager interview, case study presentation, and peer interview.
• Final interview with the Chief Marketing Officer and DACH General Manager.