Associate Product Manager - Marketing Operations and Automation

Location: Hybrid in New York, NY — 3 days in the office and 2 days remote

Salary: $120,000–$140,000 gross annual base salary, plus equity and benefits

Company

hirify.global operates a global marketplace for buying and selling tickets to live events, serving customers in 195 countries through hirify.global and viagogo.

What you will do

• Own operational workflows for high-priority email and push campaigns, including intake, prioritization, execution, QA, approvals, and launch.
• Evaluate marquee event opportunities based on customer relevance, business impact, timing, inventory, and operational feasibility.
• Coordinate with Marketing, Engineering, Product, Data, Analytics, Design, and Partnerships to deliver campaigns accurately and on time.
• Identify recurring campaign bottlenecks and translate operational pain points into product requirements, user stories, process flows, and success metrics.
• Improve campaign tooling, automation, data flows, and AI-enabled workflows while building scalable processes, documentation, prioritization frameworks, and reporting.
• Use data and experimentation to measure campaign performance, improve operations, and prioritize future investments.

Requirements

• 2–5+ years of experience in product management, marketing operations, program management, consulting, or a comparable cross-functional operational role.
• Experience owning complex projects with multiple stakeholders and competing priorities under tight deadlines.
• Experience with marketing campaigns, CRM, lifecycle marketing, marketing automation, or customer engagement platforms.
• Ability to identify process gaps, define requirements, and partner with Engineering on scalable solutions.
• Strong analytical, written, verbal communication, prioritization, and stakeholder-influence skills.
• Ability to work in a hybrid setup with three office days per week in New York, NY.

Nice to have

• Familiarity with SQL, dashboards, or semantic analytics tools.
• Experience building internal tools, workflow automation, intake systems, prioritization frameworks, or QA processes.
• Exposure to APIs, event-driven systems, recommendation engines, or AI-enabled workflow automation.
• Experience in ecommerce, marketplaces, ticketing, travel, gaming, or live entertainment.

Culture & Benefits

• Autonomy to lead experiments and tests at massive scale.
• Unlimited Flex Time Off.
• Equity and performance-linked compensation.
• 401(k), health, vision, and dental insurance.
• Paid parental leave and a comprehensive benefits package.