Marketing Intelligence & AI Automation Manager (AI)

Location: Hybrid role based in Mexico City, Mexico

Company

hirify.global is a global video game and interactive entertainment company developing, publishing, and operating mobile, web, PC, and console games.

What you will do

• Automate monthly marketing performance reporting, competitive analysis, and benchmarking using Codex, Claude, Looker MCP, Big Data, and related tools.
• Translate creative and marketing data into executive-ready insights, recommendations, and actions.
• Identify, connect to, and query internal and external data sources using SQL, APIs, MCP connections, and similar methods.
• Validate AI-generated outputs, establish data quality controls, and identify gaps, inconsistencies, and metric issues.
• Build scalable AI workflows, agents, prompts, templates, data connections, and reporting processes in line with privacy, security, governance, and responsible AI standards.
• Document workflows and support adoption of AI through practical guidance and training.

Requirements

• Experience using AI tools such as Codex or Claude to build reports, automations, agents, or internal workflows.
• Experience connecting to and querying data with SQL, APIs, MCP connections, or similar methods.
• Familiarity with Looker, data schemas, and business intelligence environments.
• Experience translating marketing performance or competitive data into actionable recommendations.
• Strong analytical and business judgment, including the ability to validate AI-generated outputs and identify missing data.
• Strong cross-functional communication skills and the ability to work independently through ambiguity.

Culture & Benefits

• Work within the Creative Intelligence team in a global game development organization.
• Collaborate with Marketing Analytics and nontechnical stakeholders across the game portfolio.
• hirify.global promotes a diverse and supportive work environment with equal employment opportunities.
• Employment is subject to background checks after a conditional offer because the role accesses sensitive personal and financial information.