Senior Manager, Marketing Operations (AI)

Location: Hybrid role based at the NYC office in Manhattan, United States.

Company

hirify.global is a Series B registered investment advisor building an AI-native technology and services platform for independent financial advisors.

What you will do

• Lead and develop the Client Marketing team, including managers, associates, and growth marketing.
• Map branding launches, lead generation, webinars, events, content, and advisor onboarding into repeatable playbooks, templates, and automated workflows.
• Define and improve metrics for AUM-per-marketer efficiency through tooling and automation.
• Evaluate emerging AI capabilities and integrate effective tools into daily marketing operations.
• Build campaign data systems and partner with Product, Engineering, and AI leads on internal tooling and agents.
• Manage senior cross-functional relationships across Advisor Success, Growth, Product, and Compliance, and support sales conversations with prospective advisors.

Requirements

• 7+ years of experience in marketing or marketing operations, including leadership or team-building experience in a client-facing or services-oriented environment.
• Demonstrated experience building AI and automation workflows that changed how a team operates.
• Strong systems and operations mindset with an understanding of leverage and unit economics.
• Ability to work with Product and Engineering on internal tooling and evaluate performance using data.
• Strong people leadership, operational discipline, and experience developing direct reports.
• Ability to represent marketing credibly in sales conversations with prospective advisors.

Nice to have

• Experience in financial services, wealth management, or fintech.
• Experience scaling marketing operations, RevOps, or marketing services in a high-growth environment.
• Experience working in a compliance-regulated environment.
• Fluency with martech and automation tools, plus familiarity with Meta, Google, and LinkedIn paid social platforms.

Culture & Benefits

• Competitive salary and equity package.
• Unlimited paid time off and paid company holidays.
• Medical, dental, and vision plans, plus virtual mental health care and health concierge services.
• Company 401(k), commuter benefits, and HSA/FSA plans.
• Lunch and snacks provided at the Manhattan office.
• Access to counseling and support for stress management, dependent care, nutrition, fitness, legal, and financial matters.