Product Marketing Lead (Enterprise Software)

Location: Hybrid working from the Brussels office, Belgium

Company

Building Holon, an enterprise orchestration platform for the physical economy, backed by a €6M Series A.

What you will do

• Conduct structured interviews with customers, prospects, experts, and partners to develop market-based positioning.
• Build, test, and iterate the value proposition, positioning, and narrative for a technically complex platform.
• Create case studies, ROI models, benchmarks, and other evidence from product deployments.
• Develop sales narratives, decks, discovery guides, objection handling materials, and competitive battlecards.
• Shape website messaging, thought leadership, launch communications, and event messaging.
• Work closely with founders, engineers, deployment teams, and sales while prioritizing initiatives that generate and progress pipeline.

Requirements

• 6+ years of experience in B2B product marketing, including experience as a first or founding product marketing manager.
• Experience creating product positioning from zero and translating complex systems into clear executive messaging.
• Strong customer research and interviewing skills.
• Experience working directly with sales and participating in deals.
• Strong prioritization and stakeholder management skills.
• English is the working language.

Nice to have

• Dutch or French language skills.
• Experience marketing enterprise software for supply chain, manufacturing, logistics, or ports.
• Experience with category creation, planning, optimization, or agentic AI.

Culture & Benefits

• Competitive base salary with shareholder participation through an ESOP.
• Health and group insurance, meal and eco vouchers, mobility budget, net allowances, and group and personal bonuses.
• Direct involvement in company-defining decisions alongside the founders.
• Hybrid work from the Brussels office.