12 часов назад
VP Growth (AI)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
VP Growth (AI): Building and scaling an end-to-end B2B marketing engine for enterprise healthcare with an accent on ABM, demand generation, brand positioning, and data-driven revenue growth. Focus on designing attribution and analytics infrastructure, rearchitecting HubSpot and Clay with AI workflows, and leading integrated campaigns for complex U.S. healthcare buying committees.
Location: Hybrid work from the Tel Aviv-Yafo office, Israel; regular travel to U.S. conferences, on-site leadership meetings, and team-building events is required.
Company
develops responsible AI agents for healthcare that automate workflows and conversations across call centers, websites, SMS, mobile apps, and other patient communication channels.
What you will do
- Own the end-to-end B2B marketing funnel for U.S. enterprise healthcare, driving market penetration, pipeline creation, and revenue.
- Align outbound, growth, product, content, event, and go-to-market marketing initiatives with campaign objectives.
- Build data-driven performance management, including CAC, ROAS, pipeline contribution, channel ROI, and attribution models.
- Lead persona and segment expansion, messaging and positioning, brand activation, and integrated ABM campaigns.
- Rearchitect HubSpot, Clay, and acquisition channels around AI workflows while maintaining human oversight of strategy and quality.
- Hire and lead experienced marketing talent, manage agencies and freelancers, and collaborate with RevOps, Partnerships, Product, Sales, the CRO, CFO, and VP of Sales Development.
Requirements
- 8+ years of marketing or go-to-market leadership experience at Director or VP level in enterprise B2B SaaS.
- Deep expertise in ABM, demand generation, content distribution, creative performance marketing, paid advertising, video, and other growth channels.
- Mastery of marketing funnels and tools such as Salesforce, HubSpot, Clay, and WordPress, with experience using AI and analytics to improve performance KPIs.
- Experience scaling marketing functions at mature B2B companies, preferably Series C or later, with healthcare industry experience strongly preferred.
- Strong executive communication, influence, board-level presentation skills, and the ability to balance strategic leadership with hands-on execution.
- Willingness and ability to travel approximately 15–20%, including U.S. conferences and quarterly on-site trips.
Culture & Benefits
- Hybrid, dog-friendly Tel Aviv-Yafo office.
- Unlimited paid time off and paid sick leave.
- Company-wide long weekends every quarter.
- Work from anywhere for up to two weeks per year.
- Social benefits, Keren Hishtalmut, and a monthly meal allowance.
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