Global Media Strategy Manager

Location: Hybrid in Ellenton, Florida, United States; E-Verify

Company

hirify.global creates live entertainment experiences and operates a portfolio of live events across domestic and international markets.

What you will do

• Develop and execute paid media strategies for assigned campaigns across domestic and international markets.
• Manage campaign setup, launch, pacing, optimization, reporting, and international execution readiness.
• Oversee media budgets, vendor relationships, platform partnerships, forecasting, and performance against ROI and ROAS goals.
• Partner with Brand, Creative, Analytics, agencies, and in-market stakeholders on media plans, localization, and campaign priorities.
• Build KPI frameworks, benchmarks, dashboards, and A/B testing roadmaps to improve campaign performance.
• Present media recommendations and performance insights to internal stakeholders, senior leadership, agencies, and vendors.

Requirements

• Bachelor’s degree in Marketing, Business, Analytics, Advertising, or a related field preferred.
• 5+ years of experience in digital advertising, digital marketing, or media strategy.
• Hands-on experience planning, buying, optimizing, or evaluating paid media, especially Google Ads and connected TV.
• Experience managing paid media budgets of $1M+ annually, including pacing, allocation, optimization, forecasting, and ROI/ROAS reporting.
• Strong communication, troubleshooting, relationship-building, and stakeholder-influence skills in a matrixed environment.
• Ability to work in a hybrid role based in Ellenton, Florida, with E-Verify compliance.

Nice to have

• Experience with Meta, TikTok, paid social, paid search, programmatic, online video, YouTube, or DV360.
• Experience mentoring or guiding team members.
• Experience with Looker Studio, Power BI, Tableau, Google Analytics, platform reporting, or similar analytics tools.
• Media agency experience managing multiple brands, campaigns, priorities, and client communications.
• Experience in entertainment, live events, consumer-facing industries, or e-commerce.

Culture & Benefits

• Work within a digital media and communications function supporting live entertainment experiences.
• Collaborate with domestic and international teams, agencies, media vendors, platform representatives, and senior leadership.
• Operate in an environment focused on Quality, Integrity, Passion, Teamwork, and Collaboration.
• Work as part of an Equal Opportunity Employer and Drug Free Workplace.