Digital Marketing Specialist/Manager (Digital Experience)

Location: Penang 15, Penang, Malaysia

Company

hirify.global is developing and optimizing the hirify.global.com digital experience and related website initiatives.

What you will do

• Lead the digital experience roadmap for hirify.global.com, including new functionality and customer experience improvements.
• Guide UX and visual design initiatives, including user flows, wireframes, prototypes, page templates, and reusable design components.
• Partner with IT and engineering on website architecture, technology integration, performance, and delivery.
• Optimize website performance through A/B testing, SEO, analytics, content improvement, and conversion-rate optimization.
• Manage end-to-end digital and website projects, including scope, schedules, budgets, risks, dependencies, vendors, governance, and launch readiness.
• Gather requirements from marketing, sales, and engineering stakeholders and translate them into technical specifications and user stories.

Requirements

• Bachelor’s degree in a STEM- or business-related field.
• Strong proficiency in Figma, including user flows, wireframes, and high-fidelity mockups.
• At least 5 years of experience in web technology, digital experience, or website program delivery.
• At least 3 years of experience leading cross-functional teams and complex projects involving business, creative, agency, and IT stakeholders.
• At least 5 years of experience managing large-scale public websites, digital redesigns, or platform implementation projects.
• Strong project management, presentation, communication, stakeholder, vendor, budget, and risk-management skills.

Nice to have

• Experience in the semiconductor industry and with customer journeys from awareness through adoption.
• Experience with visual design direction, design systems, responsive web design, prototyping, and digital accessibility.
• Experience using generative AI and LLMs to improve user experience.

Culture & Benefits

• Regular employment.
• Shift 1 schedule in Malaysia.
• Cross-functional collaboration with marketing, sales, engineering, IT, creative teams, and external agencies.