4 дня назад
Campaign Systems & Analytics II
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Campaign Systems & Analytics II (Marketing Automation/Salesforce): Building and monitoring automated marketing campaigns, contact databases, forms, landing pages, and reporting workflows with an accent on campaign tracking, data quality, segmentation, and compliance. Focus on analyzing campaign performance, maintaining relational marketing data, developing automation templates, and improving results through AI-assisted execution.
Location: Brno, Czech Republic; workplace at Vlněna Office Park
Employment type: Full time
Company
develops smart solutions that anticipate customer and partner needs and address operational challenges.
What you will do
- Implement campaign, lead management, event, and marketing database KPIs and track performance against them.
- Create and maintain HTML emails, online forms, landing pages, newsletters, and marketing automation templates.
- Build and maintain the regional marketing contact database, including data loads, campaign associations, expansion, and segmentation.
- Administer data model health, taxonomy pick lists, data cleansing, archiving, and opt-out accuracy.
- Monitor real-time campaign reports, analyze results, and recommend performance improvements.
- Coordinate with internal leadership, subject-matter experts, and performance marketers to execute campaigns.
Requirements
- Strong knowledge of marketing automation and lead management systems, preferably Marketing Cloud Account Engagement/Pardot.
- Experience with emails, landing pages, dynamic content, segments, prospects, campaigns, and reporting.
- Understanding of web technologies including HTML, CSS, and Bootstrap.
- Understanding of relational data structures and willingness to expand technical skills.
- Avid use of AI tools such as Gemini.
- Strong attention to detail, accountability, self-sufficiency, and ability to work independently and collaboratively.
Culture & Benefits
- Five weeks of vacation, five paid sick days, and two paid volunteer days.
- Reduced-price Multisport card, meal contribution, and monthly 1,000 CZK Benefit Plus cafeteria credits.
- Training, personal development, access to an internal learning portal, and internal career opportunities.
- Annual performance-based bonuses, yearly salary increases based on individual performance, and a referral bonus.
- Life and pension insurance contribution, free beverages and fruit days, and partner discounts.
- Performance-based annual cash incentive targeted at 10% of base pay.
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