Marketing Manager (Airport Technology)

Location: Prague, Czech Republic; Madrid, Spain; or Reading, United Kingdom. Hybrid work includes working from home up to 2 days per week, depending on team needs. Flex-Location allows up to 30 days per year working from any location in the world.

Company

hirify.global provides technology and communications solutions for airports, airlines, borders, and the global air travel industry.

What you will do

• Develop and own the global marketing campaign strategy for the Airports Business Unit, including objectives, audiences, themes, and success metrics.
• Plan and execute integrated campaigns across web, email, social media, search, webinars, industry events, print, and PR.
• Manage campaign content, messaging, timelines, budgets, agencies, vendors, and delivery quality.
• Generate and nurture early-intent leads, track MQL-to-SQL conversion, and support regional sales pipeline development.
• Measure campaign performance, engagement, conversion, pipeline contribution, and ROMI, using data to optimize campaign tactics.
• Coordinate with product, regional, central marketing, communications, digital, creative, research, and sales operations teams to support airport technology campaigns and thought leadership.

Requirements

• 7+ years of B2B marketing experience, with substantial campaign management and demand generation experience.
• Proven experience planning and executing measurable marketing campaigns, preferably in technology, aviation, airport technology, telecom, or IT.
• Strong understanding of B2B marketing funnels, demand generation, content marketing, thought leadership, and value proposition development for technical products.
• Experience managing end-to-end campaigns, budgets, timelines, agencies, vendors, and cross-functional stakeholders.
• Strong knowledge of digital marketing, email marketing, marketing automation, SEO/SEM, social media, web analytics, Salesforce Marketing Cloud, Marketo, Google Analytics, CRM, and Excel.
• Degree in Marketing, Business, Communications, or a related field, or significant relevant experience supported by marketing certifications.

Nice to have

• Experience delivering global or multi-region campaigns.
• Experience in aviation or airport technology and working with leading innovative brands.
• Experience with account-based marketing, personalization using data or AI, and AI-driven marketing techniques.

Culture & Benefits

• Inclusive, diverse environment operating across 200 countries and 60 languages and cultures.
• Flex Week: work from home up to 2 days per week, depending on team needs.
• Flex Day to adjust the workday to personal plans.
• Up to 30 days per year of work from any location in the world.
• Employee Assistance Program, Champion Health wellbeing platform, LinkedIn Learning, and locally relevant competitive benefits.