11 часов назад
Head of Integrated Partnerships Marketing
185 000 - 213 219$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Head of Integrated Partnerships Marketing (Brand Partnerships): Leading integrated campaigns, cultural activations, and brand partnerships that grow ID.me awareness, product usage, and transaction revenue with an accent on trust-based marketing across consumer, enterprise, and government audiences. Focus on building partnership portfolios, shaping narratives around digital identity and fraud prevention, managing agencies, and developing measurement frameworks for senior leadership.
Location: Mountain View, California, United States; in-office five days per week
Salary: $185,000–$213,219 USD annual base salary, excluding bonus, equity, and benefits.
Company
provides a digital identity wallet and identity verification services used by consumers, government agencies, healthcare organizations, and consumer brands.
What you will do
- Lead integrated marketing campaigns from creative brief through post-campaign analysis across brand, demand generation, content, and partner teams.
- Lead real-world and cultural activations supporting transaction growth among veterans, students, teachers, first responders, and future audience segments.
- Develop product integration opportunities across sports, entertainment, fashion, and cultural moments to increase brand awareness and transaction revenue.
- Partner with the CMO and executive team on thought leadership platforms and narratives around digital identity, fraud prevention, and trusted access.
- Set the brand and influencer partnership strategy, managing partnerships end to end from sourcing and negotiation through account management.
- Manage agencies and third-party partners while developing marketing measurement frameworks for investment accountability.
Requirements
- 10+ years of experience in partnerships, brand, or consumer marketing leadership, including brand partnership deals and activations.
- Experience leading agency relationships and securing senior leadership buy-in.
- Proven experience marketing in a B2B2C or multi-audience environment serving enterprise buyers and consumers.
- Experience managing partnerships in a trust-sensitive or regulated sector such as government, healthcare, fintech, or cybersecurity.
- Strong creative direction skills, including agency briefing, feedback, and quality control.
- Ability to operate in ambiguity and build foundational brand systems.
Culture & Benefits
- Full-time, in-office work culture with roles generally based at one of the company’s United States offices.
- Medical, dental, vision, HSA, FSA, commuter benefits, life insurance, and disability coverage.
- 401(k) with company match, parental leave, unlimited paid time off subject to policy, and company holidays.
- Learning and development benefit, wellbeing and childcare discounts, employee assistance, pet insurance, and additional support programs.
- Commitment to equal employment opportunity and reasonable workplace accommodations.
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