Marketing Coordinator - Email Marketing
ΠΡΡΡ & Π‘ΠΎΠΏΡΠΎΠ²ΠΎΠ΄
ΠΠ»Ρ ΠΌΡΡΡΠ° Ρ ΡΡΠΎΠΉ Π²Π°ΠΊΠ°Π½ΡΠΈΠ΅ΠΉ Π½ΡΠΆΠ΅Π½ Plus
ΠΠΏΠΈΡΠ°Π½ΠΈΠ΅ Π²Π°ΠΊΠ°Π½ΡΠΈΠΈ
Location: New York City; hybrid schedule with 3 days per week in the office and 2 days from home at 123 William Street
Company
is a B2B media platform serving the commercial real estate industry through news, events, marketing solutions, recruiting services, and sales enablement tools.
What you will do
- Lead event marketing plans for major markets, including email campaigns, promotional messaging, advertising placements, newsletters, and social media.
- Analyze conversion rates and campaign performance using Iterable, Google Analytics, SocialFlow, and reporting tools.
- Optimize product and event performance to increase attendance, revenue opportunities, and sales results.
- Support demand generation for advertisers through content marketing, advertising campaigns, search engine marketing, and inbound lead generation.
- Collaborate with sales, production, editorial, event coordination, technology, and marketing teams on audience-focused strategies and messaging.
Requirements
- 1β3 years of marketing experience in media, live events, digital marketing, or a related role.
- Experience in email marketing, preferably for event promotion or other promotional campaigns.
- Experience building, optimizing, and reporting on multichannel marketing campaigns.
- Strong Excel and analytical skills.
- Experience with Iterable or another email marketing platform, Google Analytics, Canva, and event marketing.
- Ability to manage multiple priorities independently while collaborating effectively and adapting to change.
Culture & Benefits
- Medical, dental, and vision insurance effective the first day of the month following the start date.
- Short- and long-term disability insurance, including maternity and paternity leave.
- 401(k) profit-sharing plan and flexible spending, health savings, and dependent care accounts.
- Unlimited vacation days, 7 paid sick days, and 9 paid holidays.
- Referral bonus program and pet-friendly offices.
- Collaborative, entrepreneurial, inclusive, and low-bureaucracy work environment.
ΠΡΠ΄ΡΡΠ΅ ΠΎΡΡΠΎΡΠΎΠΆΠ½Ρ: Π΅ΡΠ»ΠΈ ΡΠ°Π±ΠΎΡΠΎΠ΄Π°ΡΠ΅Π»Ρ ΠΏΡΠΎΡΠΈΡ Π²ΠΎΠΉΡΠΈ Π² ΠΈΡ ΡΠΈΡΡΠ΅ΠΌΡ, ΠΈΡΠΏΠΎΠ»ΡΠ·ΡΡ iCloud/Google, ΠΏΡΠΈΡΠ»Π°ΡΡ ΠΊΠΎΠ΄/ΠΏΠ°ΡΠΎΠ»Ρ, Π·Π°ΠΏΡΡΡΠΈΡΡ ΠΊΠΎΠ΄/ΠΠ, Π½Π΅ Π΄Π΅Π»Π°ΠΉΡΠ΅ ΡΡΠΎΠ³ΠΎ - ΡΡΠΎ ΠΌΠΎΡΠ΅Π½Π½ΠΈΠΊΠΈ. ΠΠ±ΡΠ·Π°ΡΠ΅Π»ΡΠ½ΠΎ ΠΆΠΌΠΈΡΠ΅ "ΠΠΎΠΆΠ°Π»ΠΎΠ²Π°ΡΡΡΡ" ΠΈΠ»ΠΈ ΠΏΠΈΡΠΈΡΠ΅ Π² ΠΏΠΎΠ΄Π΄Π΅ΡΠΆΠΊΡ. ΠΠΎΠ΄ΡΠΎΠ±Π½Π΅Π΅ Π² Π³Π°ΠΉΠ΄Π΅ β