Director - Omnichannel Strategy, Mass Retail

Location: Minneapolis, Minnesota, United States

Salary: $142,500–$263,100 USD annually

Company

hirify.global is a global product design and technology company developing consumer lifestyle products under the Shark and Ninja brands.

What you will do

• Own omnichannel growth strategy and annual and quarterly operating plans across a portfolio of strategic retail partners.
• Partner with Sales, Marketing, Retail Media, Product, Analytics, and Operations to align priorities, investments, launches, promotions, and activation plans.
• Develop demand-generation, forecasting, and business-planning frameworks that connect marketing investment with commercial outcomes.
• Improve discoverability, engagement, conversion, digital merchandising, product content, search visibility, ratings, reviews, and brand stores.
• Lead executive business reviews, Joint Business Planning, customer meetings, and cross-functional governance.
• Build reporting frameworks, scorecards, dashboards, and performance insights covering sales, traffic, conversion, digital shelf health, retail media, and assortment productivity.

Requirements

• Bachelor’s degree in Business, Marketing, or a related field; MBA preferred.
• 8–10 years of experience in omnichannel strategy, retail marketing, ecommerce, shopper marketing, retail media, commercial strategy, or a related discipline.
• Experience managing strategic retail partnerships and developing customer-specific growth strategies.
• Proven ability to develop business strategies and lead complex cross-functional initiatives in a matrixed organization.
• Strong commercial, analytical, communication, presentation, and stakeholder-management skills.
• Experience with executive business reviews, operating plans, forecasting processes, and performance reporting.

Culture & Benefits

• Medical, dental, and vision insurance, plus flexible spending and health savings accounts with company contribution.
• 401(k) retirement plan with matching, employee stock purchase program, life and disability insurance.
• Generous paid time off, company holidays, parental leave, and backup child and eldercare days.
• Learning programs, wellness programs, product discounts, referral bonuses, and additional employee benefits.
• Culture focused on innovation, inclusion, continuous improvement, and professional growth.