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Текст:
Hirify AI/Оригинал
TL;DR
Marketing Senior Specialist, Call of Duty (Gaming/Go-to-Market): Coordinating Call of Duty go-to-market initiatives across EMEA with an accent on launch readiness, cross-functional programme management, and platform operations. Focus on aligning global and regional marketing teams, improving live-service execution, and using AI and productivity tools to strengthen operational efficiency and decision-making.
Location: Office based in Soho, London, United Kingdom, with hybrid work from home.
Company
hirify.global develops and publishes interactive entertainment products, including the Call of Duty franchise.
What you will do
Plan and execute Mainline Call of Duty go-to-market initiatives across EMEA, ensuring launch readiness and cross-functional alignment.
Support Live Ops planning during priority seasonal beats, major initiatives, and strategic projects.
Coordinate planning across Product Marketing, Consumer Marketing, PR, Media, Social, CRM, Platform, Partnerships, and Regional Marketing.
Represent EMEA in Global Product Marketing forums and ensure regional requirements and commercial priorities are reflected in global plans.
Own launch-readiness, project-management, playbook, reporting, and information-flow processes, including Xbox, Nintendo, CRM, MOTD, code distribution, and partner incentives.
Identify risks and process improvements, monitor delivery, strengthen operational efficiency, and use AI and modern productivity tools to improve planning and decision-making.
Requirements
Experience in publishing, franchise marketing, product marketing, programme management, or a related international industry.
Experience coordinating complex cross-functional programmes from planning through execution and managing multiple concurrent workstreams.
Strong commercial understanding, programme and project management skills, communication, and stakeholder management skills.
Experience working with international stakeholders in matrix organisations and influencing without direct authority.
Experience analysing campaign performance, player metrics, and business KPIs to support continuous improvement.
Knowledge of product launches, live-service publishing, CRM/lifecycle marketing, and platform operations.
Nice to have
Experience working on AAA franchises or global entertainment brands.
Passion for operational excellence, player-first thinking, and world-class franchise marketing.
Culture & Benefits
Hybrid work arrangement with office attendance in Soho, London.
Collaboration with Global, International, and Regional stakeholders across an international matrix organisation.
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