7 часов назад
Contract Senior Organic Growth Specialist (SEO/GEO)
74 - 62$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Contract Senior Organic Growth Specialist (SEO/GEO): Driving organic discoverability for a major PlayStation portfolio across search engines, AI-powered answer engines and conversational experiences with an accent on SEO, GEO, technical optimization and customer journey discovery. Focus on leading enterprise SEO strategy, designing experiments for AI search, improving structured data and site architecture, and influencing cross-functional product and engineering initiatives.
Location: United States, San Mateo, CA
Salary: $74.62–$111.92 USD per hour
Company
Interactive entertainment and technology business delivering hardware, network services and digital experiences to more than 100 million people.
What you will do
- Own organic discoverability strategy for a major portfolio across traditional search, AI-powered answer engines and conversational experiences.
- Develop SEO and GEO strategies covering technical SEO, on-page SEO, semantic content, metadata, structured data and internal linking.
- Lead keyword, intent and entity research to identify opportunities across content, site architecture and customer journeys.
- Partner with Editorial, Product, Analytics, MarTech and Engineering teams to prioritize initiatives based on search demand, performance data and commercial impact.
- Design and execute SEO and GEO experiments, document results and scale successful approaches.
- Coach junior specialists, share organic search best practices and represent Organic Growth Marketing in strategic initiatives and product launches.
Requirements
- 8+ years of experience leading enterprise SEO programs for large global websites.
- Strong knowledge of SEO, GEO, AI search and AI-powered search experiences.
- Experience across content optimization, technical SEO, analytics, enterprise SEO platforms and performance reporting.
- Ability to develop strategy, prioritize by business value and translate insights into measurable outcomes.
- Strong stakeholder management, influencing, written communication and verbal communication skills.
- Enthusiasm for gaming and strong knowledge of the ecosystem.
Nice to have
- Experience with Adobe Experience Manager.
- Knowledge of structured data, entity optimization and knowledge graphs.
- Experience working across global markets.
- Passion for gaming and strong knowledge of products and franchises.
Culture & Benefits
- Medical, dental and vision benefits are available for the role.
- Background checks are conducted at the offer stage.
- Opportunity to work cross-functionally across Editorial, Product Marketing, Analytics, MarTech and Engineering.
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