Copywriter, Viral Marketing

Location: Greenville, NC, United States

Company

Beast Industries is a media and entertainment company founded by Jimmy Donaldson, operating across digital media, philanthropy, consumer products, and business initiatives.

What you will do

• Develop original creative concepts in partnership with an Art Director across social content, creator collaborations, product launches, stunts, challenges, partnerships, and experiential activations.
• Write hooks, scripts, headlines, titles, naming, calls to action, creator talking points, presentation copy, voiceover, graphics, and other narrative elements.
• Build storytelling structures for internet-native viewing behavior, including attention hooks, pacing, retention, participation, and payoff.
• Adapt language and concepts for YouTube, Shorts, TikTok, Instagram, digital, physical, experiential, and emerging formats.
• Work with Creative Leadership, senior stakeholders, external partners, Production, and Post-Production from concept through final execution.
• Use audience and performance insights, emerging internet language, creators, formats, technologies, and AI tools to improve ideation and execution.

Requirements

• 5+ years of professional copywriting or creative experience in entertainment, digital media, advertising, social, creator-led businesses, agencies, or similar fast-moving environments.
• A portfolio demonstrating conceptual thinking and strong writing execution, preferably developed with an Art Director or creative partner.
• Experience originating ideas from briefs and carrying them from initial concept through production and final execution.
• Strong command of language, storytelling, scripting, structure, tone, naming, editing, and presentation.
• Understanding of internet-native entertainment, creators, social platforms, and audience behavior.
• Ability to generate and improve ideas quickly, manage multiple assignments, receive direct feedback, and work against aggressive timelines.

Culture & Benefits

• Work on entertainment and storytelling reaching millions across multiple screens.
• Competitive salary.
• Medical, dental, vision, company-paid life insurance, and Health Savings Account contributions.
• 401(k) plan with Safe Harbor company matching.
• Flexible vacation policy, paid company holidays, and a company-provided technology package.
• Relocation assistance where applicable, including travel and company-provided housing for the first 90 days.