Director, Direct-to-Customer Innovation & Digital Health (Digital Health)

Location: Remote within the United States

Annual base salary: $187,100–$247,100, plus potential performance bonus and equity eligibility.

Company

hirify.global uses an AI-powered matching process to connect candidates with partner companies; the partner organization operates digital health initiatives for people affected by chronic lymphocytic leukemia.

What you will do

• Define and lead the direct-to-customer digital health strategy for patients, caregivers, and healthcare professionals.
• Build scalable digital products and experiences that support diagnosis, treatment decisions, clinical research discovery, and patient engagement.
• Translate complex scientific information into accessible communications across owned and third-party channels.
• Use analytics, behavioral insights, user research, and experimentation to reduce friction and optimize customer journeys.
• Establish KPIs covering engagement, satisfaction, accessibility, performance, conversion, and experience quality.
• Lead agile product execution, including prioritization, sprint planning, release management, stakeholder coordination, and management of the CLL Navigator social media presence.

Requirements

• Bachelor’s degree in business, engineering, computer science, design, or a related discipline.
• Medical affairs background and education or professional experience in medicine, pharmacy, nursing, pharmacology, or a related healthcare discipline.
• Experience developing digital product or customer experience strategies that balance usability, scalability, compliance, and measurable outcomes.
• Technical fluency with Salesforce CRM/Marketing Cloud, analytics platforms, content management systems, and modern web architecture.
• Experience with data-driven optimization, experimentation, user research, stakeholder management, and cross-functional digital delivery.
• Understanding of healthcare privacy, accessibility, and regulatory requirements, including HIPAA and GDPR. Willingness to travel approximately 20%.

Nice to have

• Master’s degree or MBA.
• Experience with AI-driven personalization, experimentation frameworks, and large-scale user engagement.
• Experience in oncology, chronic disease management, digital therapeutics, health, wellness, or consumer technology.
• Entrepreneurial mindset, analytical thinking, adaptability, continuous learning, and results orientation.

Culture & Benefits

• Remote work within the United States.
• Annual performance bonus eligibility for non-commercial roles.
• Discretionary equity awards and employee stock purchase plan participation.
• Medical, dental, vision, life insurance, 401(k), FSA/HSA options, paid time off, and wellness programs.
• Opportunity to lead high-impact initiatives at the intersection of healthcare, technology, data, and patient experience.

Hiring process

• hirify.global’s AI-powered matching system reviews applications against the role’s core requirements.
• Shortlisted candidates are shared with the hiring company, which manages interviews, assessments, and final decisions.