Marketing Director (B2B)

Location: Apex, NC, United States; onsite, full-time

Company

hirify.global develops precision-engineered components and subsystems for healthcare, advanced manufacturing, robotics, and other mission-critical applications.

What you will do

• Develop and implement demand generation strategies and paid campaigns across Google, Facebook, and LinkedIn.
• Align marketing and sales initiatives to support lead generation and revenue growth.
• Use data, analytics, and key metrics to measure and improve campaign performance.
• Manage demand generation budgets, forecasts, reporting, and issue resolution.
• Build relationships with partners and influencers and conduct market and customer research.
• Train and support the marketing team on best practices and tools.

Requirements

• Extensive experience leading marketing initiatives and teams in a business-to-business environment.
• Strong ability to lead and motivate marketing professionals.
• Deep understanding of market trends and customer behavior.
• Experience making data-driven decisions and using marketing automation and CRM software.
• Ability to influence without authority and collaborate with executive leaders.
• Ability to anticipate and resolve complex issues and make critical decisions.

Nice to have

• Experience with data analysis and visualization tools such as Tableau.

Culture & Benefits

• 20% travel is required.
• Work is performed within a global organization with offices across the Americas, Europe, and Asia-Pacific.
• Compliance with quality, occupational safety, and environmental regulations is required.
• hirify.global promotes teamwork, collaboration, and employee empowerment.