Strategy Director

Location: New York; four days in the office and one day remote

Salary: $140,000–$165,000 for New York and California locations

Company

hirify.global is a creative solutions company and software and services platform connecting independent creators, artists, and brands.

What you will do

• Ensure the quality, clarity, and accuracy of audience, cultural, and brand insights.
• Define the core business and brand problems behind each brief and determine the appropriate strategic response.
• Guide brand positioning and inform messaging and channel strategy.
• Lead day-to-day client and project engagements across key accounts.
• Collaborate with data strategists, context planners, account directors, and creatives to develop and execute strategic visions.
• Oversee junior team output and contribute to the company's expertise in audience and cultural insights.

Requirements

• 6+ years of relevant experience in strategy and brand development.
• Experience across strategic disciplines such as consumer research, social strategy, and communications planning.
• Strong quantitative, research, data interpretation, storytelling, verbal, and written communication skills.
• Experience extracting insights and designing consumer research studies.
• Ability to build client and agency relationships and work effectively with cross-functional teams.
• Ability to work four days in the New York office and one day remotely.

Nice to have

• Experience designing and executing quantitative and/or qualitative research methodologies.
• Strong understanding of the digital and social media ecosystem.
• Experience translating African American consumer culture insights into brand, media, and creative strategies.
• Creative approaches to insight discovery, development, and application.

Culture & Benefits

• Entrepreneurial environment focused on resourcefulness, tenacity, creativity, and ambition.
• Opportunity to work at the intersection of culture, technology, storytelling, brands, and independent creators.
• Compensation may include bonus, stock options, and a 401(k) match.
• Salary is adjusted according to location, qualifications, experience, skill set, and internal equity.