21 час назад
Marketing Science, Senior Analyst (AI)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Marketing Science, Senior Analyst (AI) (Marketing Analytics, Python/R/SQL): Analyzing complex site, app, media, and survey data for an automotive OEM brand while developing measurement strategies, dashboards, statistical models, and AI-supported tools with an accent on digital marketing performance, data integration, and user experience optimization. Focus on building machine learning and NLP solutions, validating tracking strategies, maintaining accurate data systems, and communicating actionable insights to clients.
Location: San Jose; work from an office a minimum of 3 days a week
Company
is a digital marketing agency delivering data-driven digital experiences and marketing solutions for client brands.
What you will do
- Analyze complex website, app, media, and survey datasets to identify trends, correlations, and actionable insights.
- Develop statistical models and machine learning algorithms to solve business problems and improve digital marketing performance.
- Lead measurement strategies, frameworks, tracking plans, and analytics tool implementations.
- Build and maintain dashboards, databases, data systems, and data governance processes across multiple teams.
- Develop strategies to improve user experience and app functionality, including NLP and AI-based analysis of in-app survey results.
- Provide work direction to analysts, participate in code reviews, coach junior team members, and communicate recommendations to clients.
Requirements
- 3–5 years of experience leading marketing science deliverables across multiple initiatives.
- Bachelor’s or master’s degree in statistics, mathematics, computer science, or a related field.
- Expertise in at least two areas including data architecture, automated ingestion and reporting, statistical programming, testing and personalization, data visualization, or analytics implementation.
- Experience with Python, R, SQL, AWS infrastructure including Redshift and S3, and Google Cloud Platform.
- Experience with visualization platforms and website measurement tools such as Tableau, Google Analytics, Adobe Analytics, GTM, Adobe Launch, or Tealium.
- Strong communication, problem-solving, attention to detail, media and SEO analytics knowledge, and the ability to move ambiguous projects forward.
Nice to have
- Experience with Tableau or Adobe Analytics.
- Experience contributing analytics content to pitch materials and RFPs.
Culture & Benefits
- Extra maternity and parental leave days.
- Competitive benefits, vacation, compassionate leave, sick days, and flex days.
- Online services for families and new parents.
- Diversity and Inclusion Board with 12 affinity groups.
- Internal learning and development programs and enterprise-wide employee discounts.
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