обновлено 2 дня назад
Senior Data Scientist (Marketing)
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Senior Data Scientist (Marketing) (Marketing Analytics): Measuring and optimizing DoorDash's digital and brand marketing performance across Australia and New Zealand with an accent on experimentation, customer segmentation, and scalable reporting. Focus on designing A/B tests, analyzing causal impact and ROI, building self-serve AI-enabled analytics workflows, and guiding investment decisions through actionable insights.
Location: Sydney, NSW or Melbourne, VIC, Australia
Company
operates a global data science and analytics organization that supports decision-making across the business, with this role focused on Australia and New Zealand markets.
What you will do
- Measure and optimize digital marketing performance through A/B testing and experimentation.
- Analyze campaign results and present actionable insights to marketing, finance, and executive stakeholders.
- Develop customer segments and identify opportunities to improve marketing strategies and performance.
- Build scalable measurement and reporting solutions for marketing teams.
- Partner with agencies and third-party vendors to implement measurement solutions.
- Use AI to create tools and workflows that enable marketing stakeholders to self-serve insights.
Requirements
- Degree in Economics, Statistics, Mathematics, or another quantitative field.
- 7+ years of industry experience in a quantitative analysis role.
- Strong SQL skills and basic ETL experience.
- Experience with A/B testing, causal inference, hypothesis testing, and multivariate regression.
- Proficiency in Python, R, or another programming language, plus analytics and visualization tools.
- Clear communication, strong analytical judgment, attention to detail, and the ability to own projects from start to completion.
Nice to have
- Experience in marketing science or marketing analytics.
Culture & Benefits
- Collaborate with Marketing, Finance, Executive, agency, and vendor stakeholders.
- Work as an individual contributor with strong ownership of projects.
- Operate in a fast-paced environment and contribute to global marketing reporting.
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