Senior Product Manager (E-commerce)

Location: hirify.global HQ in London; the role focuses on customer experiences across the app and web.

Company

hirify.global is an online fashion retailer serving customers around the world through digital shopping experiences.

What you will do

• Define and own the product vision, strategy, and roadmap for customer experience products.
• Develop personalised journeys, customer communications, content experiences, loyalty initiatives, digital engagement features, and omnichannel experiences.
• Use customer research, behavioural analytics, feedback, and experimentation to identify and validate opportunities.
• Partner with Engineering, Design, Brand, Operations, Data, Marketing, and Commercial teams to prioritise initiatives and deliver measurable outcomes.
• Set success metrics and monitor customer satisfaction, engagement, conversion, retention, loyalty, and commercial KPIs.
• Lead products from discovery and delivery through launch, adoption, and continuous optimisation, including opportunities involving AI, automation, and workflow optimisation.

Requirements

• Proven experience as a Product Manager or Senior Product Manager in a customer-focused digital environment.
• Track record of delivering customer-facing digital products and features across web and mobile platforms.
• Strong understanding of customer journeys, user experience principles, customer data, behavioural analytics, and experimentation.
• Experience working in Agile product development and collaborating with cross-functional teams.
• Strong communication, presentation, stakeholder management, influencing, prioritisation, and delivery skills.
• Experience with experimentation and analytics tools such as Mixpanel, Optimizely, Power BI, or similar platforms.

Nice to have

• Experience in retail, e-commerce, or the fashion industry.

Culture & Benefits

• Inclusive, collaborative culture focused on authenticity, customer impact, innovation, and evidence-based decision-making.
• Employee discount, sample sales, and a discretionary bonus scheme.
• 25 days of annual leave plus an additional celebration day.
• Private medical care, pension contributions, and a flexible benefits allowance.
• Personalised learning opportunities, career development support, and summer Friday hours.
• Free shuttlebus service between Watford station and the Leavesden office for eligible office-based employees.