Field Marketing Manager (Cybersecurity)

Location: Remote from anywhere in Germany, with an in-person team day approximately once a month in rotating German cities; travel up to 40% across the DACH region and wider EMEA.

Company

Cyera provides a cloud-era data security platform that helps businesses secure data, collaborate more effectively, and pursue new business opportunities.

What you will do

• Develop and deliver integrated regional field and channel marketing programmes across Germany, Austria, and Switzerland.
• Plan and manage conferences, roadshows, partner summits, webinars, and other events, including logistics, budgets, follow-up, and ROI measurement.
• Collaborate with sales, business development, partners, and alliances to align programmes with territory plans, pipeline goals, and revenue objectives.
• Create partner marketing toolkits, campaign templates, enablement resources, campaign copy, and digital content.
• Track engagement, conversion, velocity, pipeline contribution, and programme ROI, while optimising lead follow-up and conversion.
• Localise global messaging for DACH audiences, including German-language adaptations where appropriate.

Requirements

• At least five years of experience delivering enterprise field and channel marketing programmes.
• Fluent German and English, written and spoken, are required.
• Strong knowledge of demand generation, B2B sales cycles, segmentation, budgeting, account-based marketing, and performance measurement.
• Experience creating marketing content including messaging platforms, email, direct mail, digital ads, SDR scripts, presentations, and marketing assets.
• Strong event planning skills, including event contracts, BEO details, recruitment planning, and execution.
• Ability to manage multiple projects, influence cross-functional teams, meet tight deadlines, and travel up to 40% across DACH and wider EMEA.

Nice to have

• Bachelor’s degree focused on Marketing or Business.
• Experience with Asana, Splash, Salesforce, Marketo, or predictive analytics tools.
• Additional knowledge of DACH markets.

Culture & Benefits

• Remote work with office setup reimbursement.
• Paid holidays and sick time.
• Health, vision, and dental insurance.
• Competitive salary and potential merit increases based on individual or company performance.