Senior Manager, Regional Marketing (Fintech)

TL;DR

Senior Manager, Regional Marketing (Fintech): Building and scaling the marketing engine across the DACH region with an accent on pipeline generation, field marketing, and local ecosystem development. Focus on executing integrated campaigns, managing high-impact events, and driving commercial growth in Germany, Austria, and Switzerland.

Location: Must be based in Berlin, Germany. This is a hybrid role requiring office attendance three days per week (Monday, Wednesday, Thursday).

Company

hirify.global is a global payments and financial platform empowering businesses with integrated solutions for accounts, payments, and treasury management.

What you will do

• Build and execute the regional marketing strategy for the DACH market, prioritizing growth in Germany.
• Lead end-to-end delivery of field marketing programs, including flagship events and partner-led initiatives.
• Collaborate with sales leadership to translate commercial priorities into actionable marketing plans and revenue outcomes.
• Localize content and campaigns to ensure resonance with SME and Enterprise segments in the DACH region.
• Manage the regional lead journey from capture to conversion, ensuring tight alignment with sales teams.
• Analyze channel performance and funnel metrics to optimize marketing spend and strategy.

Requirements

• Native-level or very strong German language skills required.
• Excellent written and verbal communication skills in English.
• Significant B2B marketing experience in fintech, SaaS, or high-growth technology sectors.
• Proven track record of building integrated marketing plans that drive measurable pipeline and revenue.
• Must be able to work from the Berlin office three days per week.
• Strong analytical skills with experience in CRM and marketing automation tools.

Nice to have

• Experience scaling a regional marketing function or serving as an early in-market hire.
• Deep understanding of the DACH business landscape and local founder/finance ecosystems.
• Hands-on experience with modern B2B marketing stacks including attribution and analytics.

Culture & Benefits

• Opportunity to work at a high-growth, US$8 billion valued global fintech company.
• Collaborative environment with a focus on founder-like energy and ownership.
• Exposure to complex, high-visibility problems in the global payments space.
• Emphasis on using AI to work smarter and solve problems faster.