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Senior Manager, Regional Marketing (Fintech)

Формат работы
hybrid
Тип работы
fulltime
Грейд
senior
Английский
c1
Страна
Germany
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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TL;DR
Senior Manager, Regional Marketing (Fintech): Building and scaling the marketing engine across the DACH region with an accent on pipeline generation, field marketing, and local ecosystem development. Focus on executing integrated campaigns, managing high-impact events, and driving commercial growth in Germany, Austria, and Switzerland.

Location: Must be based in Berlin, Germany. This is a hybrid role requiring office attendance three days per week (Monday, Wednesday, Thursday).

Company

Airwallex is a global payments and financial platform empowering businesses with integrated solutions for accounts, payments, and treasury management.

What you will do

  • Build and execute the regional marketing strategy for the DACH market, prioritizing growth in Germany.
  • Lead end-to-end delivery of field marketing programs, including flagship events and partner-led initiatives.
  • Collaborate with sales leadership to translate commercial priorities into actionable marketing plans and revenue outcomes.
  • Localize content and campaigns to ensure resonance with SME and Enterprise segments in the DACH region.
  • Manage the regional lead journey from capture to conversion, ensuring tight alignment with sales teams.
  • Analyze channel performance and funnel metrics to optimize marketing spend and strategy.

Requirements

  • Native-level or very strong German language skills required.
  • Excellent written and verbal communication skills in English.
  • Significant B2B marketing experience in fintech, SaaS, or high-growth technology sectors.
  • Proven track record of building integrated marketing plans that drive measurable pipeline and revenue.
  • Must be able to work from the Berlin office three days per week.
  • Strong analytical skills with experience in CRM and marketing automation tools.

Nice to have

  • Experience scaling a regional marketing function or serving as an early in-market hire.
  • Deep understanding of the DACH business landscape and local founder/finance ecosystems.
  • Hands-on experience with modern B2B marketing stacks including attribution and analytics.

Culture & Benefits

  • Opportunity to work at a high-growth, US$8 billion valued global fintech company.
  • Collaborative environment with a focus on founder-like energy and ownership.
  • Exposure to complex, high-visibility problems in the global payments space.
  • Emphasis on using AI to work smarter and solve problems faster.

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