6 дней назад
Global Category Brand Manager
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Global Category Brand Manager (Gaming Hardware): Driving go-to-market execution, sales enablement, retail readiness, and business performance across gaming mice, keyboards, and surfaces with an accent on category strategy, market-share tracking, and multi-category launches. Focus on analyzing revenue and NPI performance, building launch packages, coordinating regional execution, and enabling sales, retail, influencers, and media.
Location: Home Office (North America)
Company
develops SteelSeries gaming products and software, supporting esports and gaming through innovative gear and player-focused experiences.
What you will do
- Own commercial dashboards and analyze category health, revenue, market share, and post-launch NPI performance across mice, keyboards, and surfaces.
- Lead quarterly category deep dives and business reviews, identifying actionable performance improvements.
- Translate category strategy into global sell-in decks, influencer briefs, product demos, reviewer briefs, packaging briefs, merchandising briefs, and product messaging structures.
- Coordinate sales training, retail SKU prioritization, launch dates, NPI kits, and global and regional product sample fulfillment.
- Support PR and media coverage by preparing thorough reviewer briefings for product launches.
- Partner with brand management, insights, commercial operations, key market leads, and product managers on regional go-to-market execution.
Requirements
- Bachelor's degree.
- 3+ years of experience in brand marketing, product marketing, or category/channel management.
- Strong project management skills and the ability to manage multiple concurrent launches across three product categories.
- Comfort working with business data, including revenue, market share, and NPI tracking.
- Experience working with retail channels and customer sales teams.
- Highly organized, deadline-driven, and able to operate quickly across multiple product lines.
Nice to have
- Strong affinity for gaming.
Culture & Benefits
- Full-time home-office role based in North America.
- Competitive pay and benefits.
- Work with gaming and technology-focused products and teams.
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