Senior Data Analyst (Marketing Analytics)

Location: Hybrid role requiring onsite work at the New York office, with flexibility to work from home.

Salary: $75,000–$95,000 annually, commensurate with experience.

Company

hirify.global is a global, minority-owned media planning and buying agency with offices in the United States, the United Kingdom, and Germany.

What you will do

• Transform raw media and research data into clear visualizations, dashboards, and compelling client-facing stories.
• Translate client business questions into actionable measurement frameworks.
• Conduct quantitative and qualitative consumer and market research, including customer profiling, brand health, and competitive analysis.
• Analyze historical media performance and support optimal budget allocation across multiple channels.
• Collaborate with New Business, Strategy, Account, media, and client teams to promote data-driven decision-making.

Requirements

• 2–3 years of experience in marketing analytics.
• Experience creating data visualizations and dashboards for media investment decisions.
• Experience with media research tools such as YouGov, MRI-Simmons, Scarborough, GWI, Vivvix, Pathmatics, or Nielsen Media Impact.
• Hands-on knowledge of media measurement approaches, including marketing mix modeling, multi-touch attribution, experimentation, or brand lift studies.
• Knowledge of statistical techniques such as multivariate regression, optimization, clustering, and forecasting.
• Ability to work onsite at the New York office in a hybrid arrangement.

Nice to have

• Familiarity with R, Python, dbt, or SQL.

Culture & Benefits

• Hybrid work with in-office and work-from-home options.
• Open and flexible paid time off, with US-specific policies.
• Healthcare options, physical and mental health support, paid parental leave, and life milestone support.
• 401(k) with company match, paid sabbatical opportunities, and tuition reimbursement.
• Professional development programs, learning and training opportunities, and technology reimbursement.
• Inclusive workplace initiatives, mentoring programs, and support for underrepresented communities.