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Data Analyst, Marketing (E-commerce)

90 000 - 150 000
Формат работы
hybrid
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
UK/Germany
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Data Analyst, Marketing (E-commerce) (SQL/Tableau/Looker): Building automated marketing KPI reporting and experimentation analytics for a data-driven e-commerce business with an accent on customer lifecycle measurement, attribution, and incremental growth. Focus on designing geo-lift and incrementality studies, optimizing LTV/CAC and ROAS, and translating complex customer behavior into cross-selling and next-best-action strategies.

Location: Must be based in Berlin or London and able to come into the Berlin or London office 4 days per week.

Salary: €90,000–€150,000 EUR base salary per year. Bonus and equity may also be provided for eligible roles.

Company

hirify.global is a direct-to-consumer retail technology company offering high-quality essentials at accessible prices through just-in-time manufacturing, analytics, automation, and AI.

What you will do

  • Partner with the US team to identify existing marketing analytics capabilities to replicate and gaps to address.
  • Develop and maintain automated reports covering customer, performance marketing, CRM, LTV/CAC, ROAS, and MER metrics.
  • Conduct ad-hoc analyses to identify channel inefficiencies, scaling opportunities, and opportunities to improve marketing efficiency.
  • Partner with Product, Engineering, and Performance teams on geo-lift tests, channel incrementality, brand lift studies, and MMM validation.
  • Build data-driven customer lifecycle programs, A/B and multivariate tests, and cross-selling models based on customer behavior.
  • Implement data quality, governance, GDPR, and AI usage best practices in collaboration with international teams.

Requirements

  • Bachelor’s degree in Statistics, Mathematics, Economics, Data Science, or a related quantitative field.
  • 7+ years of experience in data analytics or product analytics, ideally in e-commerce or technology and with a supply chain focus.
  • Proficiency in SQL and data visualization tools such as Tableau, Looker, Power BI, or Mixpanel.
  • Knowledge of statistical analysis and A/B testing, with the ability to interpret complex data and produce actionable recommendations.
  • Strong written and verbal communication skills for presenting insights to technical and non-technical audiences.
  • Ability to manage multiple projects and prioritize in a fast-paced environment.

Nice to have

  • Master’s degree in a quantitative field.
  • Experience with Python or R.
  • Experience running geo-lift tests across Europe.
  • E-commerce, multi-category, performance marketing attribution, or CRM measurement experience.
  • Strong understanding of LTV/CAC, ROAS, and MER, with the ability to communicate insights through storytelling and visualization.

Culture & Benefits

  • Mission-driven environment focused on sustainable, accessible retail.
  • International team working across product, engineering, performance, CRM, and analytics.
  • High-autonomy, transparent, agile, and data-driven decision-making culture.
  • Bonus and equity may be available for eligible roles.
  • Employment is contingent upon successful completion of a background check.

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