обновлено 6 дней назад
Monetization Principal (SaaS)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Monetization Principal (SaaS): Owning free-to-paid conversion, add-on sales, pricing, packaging, and lifecycle campaigns across iubenda-family products with an accent on SaaS monetization and revenue growth. Focus on designing upgrade paths, segmenting expansion offers, building always-on campaigns, and turning data findings into shipped monetization changes.
Location: Remote from Spain, Portugal, Slovakia, Mauritius, Czech Republic, Cyprus, or Bulgaria; work within ±1 CET. Mauritius-based employees are expected to collaborate in person at the Port Louis office approximately once per week. Offices are available in Milan and Bologna for people based in Italy or nearby.
Company
, part of team.blue, develops privacy and compliance technology used by businesses worldwide.
What you will do
- Own free-to-paid conversion strategy across Complianz and other -family products.
- Define pricing, packaging, feature gating, in-app upgrade prompts, and paywalls based on analysis and independent hypotheses.
- Brief the CRO Principal on website and product experiments and decide whether to ship, stop, or iterate based on results.
- Own add-on and expansion monetization for the existing paid customer base through lifecycle marketing.
- Build always-on onboarding and expansion campaigns using email, in-app messaging, segmentation, and triggered communications.
- Track free-to-paid conversion, add-on attach rate, and expansion MRR while maintaining a prioritized monetization backlog.
Requirements
- At least 3 years of experience in monetization, growth, or lifecycle marketing at a SaaS company.
- Experience with freemium or free-trial business models and shipping pricing, packaging, or in-app monetization changes.
- Hands-on lifecycle or email marketing experience, including segmentation, triggered campaigns, and measurement.
- Ability to interpret analysis, generate independent hypotheses, and collaborate with a CRO Principal and Revenue Business Analyst.
- Full proficiency in English required.
Culture & Benefits
- Fully remote work with remote onboarding and collaboration infrastructure.
- Optional office access in Milan and Bologna; weekly in-person collaboration at the Port Louis office for Mauritius-based employees.
- Fully paid annual week-long company retreats.
- Annual flexible benefits budget of up to €1,000 for health coverage, meals, childcare, learning, fitness, or other eligible needs.
- Work equipment support and a multicultural, collaborative environment.
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