6 дней назад
Conversion Rate Optimization Principal
37 000 - 555 000€
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Conversion Rate Optimization Principal (A/B Testing and Analytics): Owning the full experimentation loop across iubenda websites and product surfaces, from hypothesis implementation to statistically validated revenue impact, with an accent on rigorous experiment design, trustworthy tracking, and actionable recommendations. Focus on building and executing tests across landing pages, pricing, signup, checkout, payment, and in-app upgrade flows while improving conversion rate and ARPU.
Location: Work from anywhere in the world remotely, or use the hybrid option from offices in Milan or Bologna.
Salary: €37,000–€55,5000 gross annual total compensation, plus benefits.
Company
provides privacy and compliance technology for more than 110,000 businesses worldwide and is part of team.blue.
What you will do
- Own and prioritize the shared experimentation queue across Marketing, Product, and Monetization.
- Design A/B and multivariate tests with appropriate sample sizes, durations, significance thresholds, and guardrail metrics.
- Implement and maintain website and product tracking, including event and tagging plans in Amplitude or similar platforms.
- Execute experiments across landing pages, pricing pages, signup flows, checkout, payment pages, and in-app upgrade prompts.
- Analyze results and provide statistically grounded ship, kill, or iterate recommendations.
- Report experiment velocity, win rate, conversion-rate impact, and ARPU impact to Growth leadership.
Requirements
- At least 6 years of experience in experimentation, growth, or conversion optimization with shipped tests and quantified results.
- Hands-on experience with A/B testing and analytics tools such as Amplitude, Optimizely, VWO, Mixpanel, or GA4.
- Working knowledge of experiment design and statistics, including significance testing, sample-size calculation, and confidence intervals.
- Ability to work directly in WordPress and read basic HTML, CSS, and JavaScript.
- Required SaaS experience; B2B experience is preferred.
- Full proficiency in English required.
Nice to have
- Experience in subscription, compliance, or privacy-tech SaaS.
- Working knowledge of SQL for independent data validation.
- Experience testing pricing, packaging, or checkout flows.
Culture & Benefits
- Fully remote work with remote onboarding and collaboration, or access to company offices.
- Fully paid annual week-long company retreats.
- Annual flexible budget of up to €1,000 for health coverage, meals, childcare, learning, fitness, or other eligible needs.
- Work equipment supply scheme.
- Multicultural, collaborative, and international working environment.
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