GTM Manager NPI (B2B Hardware)

Location: Hybrid (Utrecht, Netherlands)

Company

hirify.global is a global leader in peripherals and hardware solutions, creating tools that empower collaboration and productivity.

What you will do

• Own the end-to-end NPI process across B2B channels in Europe from planning through scale-up.
• Build NPI performance frameworks, including KPIs, dashboards, and forecasting cycles.
• Partner with Category leads to translate commercial objectives into execution timelines and deliverables.
• Ensure launch readiness by validating market assumptions, business cases, and demand forecasts.
• Drive performance accountability across Category, Sales, Marketing, and Supply Chain teams.
• Lead business reviews to translate sell-out performance and market signals into actionable commercial decisions.

Requirements

• Bachelor's or Master's degree in Business, Economics, Marketing, Engineering, or a related field.
• Significant experience in IT, B2B hardware technology, or enterprise solutions.
• Proven track record in commercial performance management, forecasting, and business planning.
• Deep understanding of B2B distribution models and two-tier channel ecosystems.
• Ability to influence senior stakeholders within a matrix organization.
• Proficiency in Excel/Google Sheets and BI tools such as Tableau, Power BI, Looker, Salesforce, or Anaplan.

Culture & Benefits

• Hybrid work model supporting both remote and on-premises work.
• Inclusive, diverse, and global company culture.
• Comprehensive and competitive benefits packages tailored to local needs.
• Strong focus on overall wellbeing, including physical, financial, emotional, and social health.