SEO Account Manager
Мэтч & Сопровод
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Описание вакансии
TL;DR
SEO Account Manager (SEO/Organic Performance): Managing the execution of Google’s EMEA organic search strategy across products including Google Ads, Gemini, and Pixel, with an accent on technical SEO, content optimisation, client communication, and performance reporting. Focus on auditing complex websites, supporting site migrations, integrating SEO with PPC, and solving performance and implementation challenges across international digital assets.
Location: London, United Kingdom; hybrid work with teams in the office around four days a week. This is a UK-based role and requires the right to work in the United Kingdom.
Company
is WPP’s AI-driven media operating unit, combining media, data, technology, and partnerships to deliver personalised marketing at scale.
What you will do
- Own project performance from strategy through delivery and develop organic search strategies for Google products across EMEA.
- Manage client communication, understand commercial objectives, and coordinate internal teams and stakeholders.
- Conduct market research, technical SEO audits, content optimisation, and implementation reviews.
- Support site migrations before and after launch and integrate SEO with PPC to improve search performance.
- Monitor and report on campaign performance, create case studies, and resolve escalated issues through structured analysis.
- Coach junior team members and contribute to knowledge sharing and innovation initiatives, including dashboards and AI tools.
Requirements
- SEO experience in a digital media agency with a proven record of delivering high-performance SEO strategies.
- Strong knowledge of SEO practices, content optimisation, technical SEO, and current industry developments.
- Proficiency with audience research and SEO tools such as Keyword Planner, Google Analytics, Google Search Console, Screaming Frog, SEMrush, and Ahrefs.
- Excellent analytical, critical-thinking, project-management, communication, and presentation skills.
- Experience managing internal and external stakeholder relationships and influencing clients.
- Good understanding of paid media, including PPC, social, and display.
Nice to have
- International SEO experience.
- Site migration experience.
- Recent knowledge of PPC developments and integrated search.
Culture & Benefits
- Open, collaborative environment focused on growth, development, and innovation.
- Opportunities to learn from experienced Organic Performance specialists and progress within WPP networks.
- Hybrid working model with frequent in-office events and team activities.
- Medical, dental, vision, and group retirement benefits.
- Paid time off, partner discounts, and employee mental health awareness days.
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