обновлено 3 дня назад

Webinar Events Lead, B2B (12 Month Fixed Term Contract)

Формат работы

hybrid

Тип работы

fulltime

Грейд

lead

Английский

Страна

Australia

Вакансия из Hirify RU Global, списка компаний с восточно-европейскими корнями
Для мэтча и отклика нужен Plus

Мэтч & Сопровод

Для мэтча с этой вакансией нужен Plus

Описание вакансии

Текст:

TL;DR

Webinar Events Lead, B2B (12 Month Fixed Term Contract) (B2B webinar marketing): Owning and executing enterprise and partner webinar programs from strategy and production through promotion, distribution, and lead capture with an accent on partner content, sponsored thought leadership, and product launch events. Focus on managing concurrent productions, coordinating internal and external stakeholders, optimizing syndication and sponsorship models, and attributing pipeline and MQL performance.

Location: Sydney, Australia; hybrid work with regular collaboration on the Sydney campus

Company

Canva develops a design platform and helps individuals and organisations create, share, and use visual content.

What you will do

Own the B2B webinar program across enterprise thought-leadership and partner-focused streams.
Manage the webinar production pipeline, including strategy, calendars, briefs, scripts, guest sourcing, promotion, and lead capture.
Coordinate partner-led content with the Ecosystem team and internal Product and Product Marketing stakeholders.
Manage sponsored and co-produced content with third-party publishers and agencies, including scope, scripts, and formats.
Run product launch webinars and launch LinkedIn Live as a companion channel, including event pages and gated registration.
Partner with Growth Marketing on pipeline and MQL attribution, UTM tracking, registration models, budgets, and content repurposing.

Requirements

Experience producing webinars or similar live or branded content series, preferably in B2B or enterprise marketing.
Experience managing partnership or co-marketing relationships and coordinating partner-led content.
Experience working with third-party publishers or agencies on sponsored or syndicated content.
Strong guest and partner sourcing, pitching, briefing, and relationship management skills.
Working knowledge of webinar platforms such as Goldcast, YouTube, and LinkedIn Live, plus campaign tracking and MQL reporting.
Ability to manage multiple concurrent productions, shifting schedules, production logistics, and video or creative teams.

Nice to have

Experience managing or directing contingent workers or contractors.

Culture & Benefits

Hybrid work with flexibility to balance remote work and in-person collaboration on the Sydney campus.
Collaboration with Product, Design, Sales & Success, and Growth teams.
Work focused on webinars and virtual experiences that educate organisations and support product adoption.
Virtual interviews are available.

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