Brand Design Manager (Web3)

TL;DR

Brand Design Manager (Web3): Developing and refining the overarching brand strategy and visual identity for a leading Bitcoin infrastructure company with an accent on scalable design systems and multi-channel cohesion. Focus on translating high-level strategy into compelling visual assets across web, product UI, and marketing channels.

Location: Hybrid in Menlo Park, USA

Company

hirify.global is a leading Bitcoin company providing cutting-edge infrastructure solutions for enterprises, institutions, and individual Bitcoin users.

What you will do

• Develop and refine the overarching brand strategy, vision, and narrative aligned with company goals and values.
• Build and maintain scalable brand design systems, including visual identity, typography, iconography, and templates.
• Partner with product design teams to evolve the brand aesthetic across web, product UI, and social channels.
• Align brand identity with company objectives and go-to-market plans.
• Ensure brand cohesion as the company expands into new product lines and enterprise offerings.
• Stay current with industry best practices to keep the brand fresh and relevant.

Requirements

• Proven experience as a brand designer, producer, or in a similar role.
• Experience building design systems, style guides, and modular brand frameworks.
• Strong ability to translate strategy into compelling visual and verbal identity systems.
• Understanding of integrated marketing, user journeys, and multi-channel campaigns.
• Hands-on design skills in Figma, Illustrator, and InDesign.
• Experience with motion graphics, content management systems (CMS), and SaaS products.