B2B Events Manager (Demand Generation)

TL;DR

B2B Events Manager (Demand Generation): Designing and executing a robust event strategy to drive demand and nurture leads for the Spanish market with an accent on lead acquisition and pipeline growth. Focus on coordinating in-person and online events, managing budgets, and optimizing conversion rates.

Location: Barcelona, Spain

Salary: €36,000 – €46,000

Company

hirify.global is one of Europe’s fastest-growing SaaS companies, building a comprehensive business management platform that centralizes HR, finance, and operations workflows.

What you will do

• Develop and implement a comprehensive marketing events strategy for the Spanish market.
• Plan and execute a diverse range of activities, including trade shows, exhibitions, seminars, webinars, and conferences.
• Manage event budgets, resource allocation, and contract negotiations.
• Review and align event marketing materials, graphics, and messaging with corporate branding guidelines.
• Coordinate with sales teams to ensure effective lead follow-up and revenue growth.
• Analyze lead data and conversion rates to optimize future event planning and execution.

Requirements

• At least 2 years of experience in demand generation.
• Proven track record of planning and executing B2B events, both online and in person.
• Strong organizational, project management, and communication skills.
• English: B2 level proficiency required for all marketing communications.
• Location: Must be based in Barcelona, Spain.

Nice to have

• Experience within the B2B technology industry.
• Familiarity with HubSpot or similar CRM platforms.
• Customer service experience with a solution-oriented approach.

Culture & Benefits

• Private health insurance via Alan.
• Wellness and gym access through Wellhub.
• Company-provided language classes.
• Office perks including breakfast, organic fruit, and free caffeine.
• Pet-friendly office environment.
• Multicultural and high-growth work environment.