Product Manager (Software)

TL;DR

Product Manager (Software): Defining and building paid software products and subscription models for a hardware-centric brand with an accent on prosumer needs, pricing strategy, and 0→1 growth. Focus on converting user willingness-to-pay into revenue, architecting freemium tiers, and aligning product roadmap with hardware launch dates.

Location: London (Kings Cross & Farringdon offices), onsite five days a week

Company

A design-led technology company that puts emotion and human creativity at the heart of its products, expanding from hardware into the paid software market.

What you will do

• Define the product's purpose, positioning, and win-conditions against established incumbents.
• Own the end-to-end product roadmap, managing discovery, prioritization, and sequencing to meet hardware launch dates.
• Architect pricing and packaging, determining feature gating to drive subscription revenue.
• Pivot the roadmap rapidly based on market, competitor, and user evidence.
• Conduct deep user research to segment prosumers and test willingness-to-pay.
• Partner with growth marketing to optimize activation and free-to-paid conversion funnels.

Requirements

• Proven experience building products from 0→1, from first specification to paid launch.
• Strong expertise in consumer subscription software, freemium funnels, and self-serve models.
• Experience designing and shipping pricing tiers with direct revenue consequences.
• Deeply analytical skills, including proficiency in cohort analysis and retention data.
• Ability to communicate directly and effectively with senior leadership.
• Working pattern: Full-time, in-office, five days a week

Culture & Benefits

• High-impact role with a direct seat at the table for major commercial and strategic decisions.
• Opportunity to work in a scrappy, fast-paced environment within a global challenger brand.
• Backed by top-tier investors including Google Ventures (GV), EQT Ventures, and C Ventures.
• Collaboration-heavy culture where being together in the office is central to the work process.