Product Evangelist (Product Marketing)

Location: Singapore

Company

Global leader in gaming hardware and software dedicated to revolutionizing the way the world games.

What you will do

• Own the end-to-end global product marketing strategy for the creator and streamer product line, covering both hardware and software.
• Develop compelling product positioning, messaging, and value propositions tailored to the creator ecosystem.
• Plan and execute global go-to-market campaigns in collaboration with Product, Regional Marketing, Sales, and Partnerships teams.
• Analyze market trends, customer insights, and the competitive landscape to inform overall product strategy.
• Manage product launch timelines, marketing assets, and track campaign performance.
• Optimize in-product marketing to drive subscription conversion, adoption, engagement, and retention.

Requirements

• BA/BS degree in Business, Marketing, or equivalent professional experience.
• 2–3 years of experience in product marketing or product management, ideally within gaming or consumer electronics.
• Deep understanding of the creator economy and streaming platforms such as Twitch, YouTube, and TikTok.
• Knowledge of software, SaaS, or subscription-based business models (MRR, churn, conversion).
• Proven track record of delivering successful product launches and marketing campaigns.
• Must be based in Singapore.

Culture & Benefits

• Opportunity to work across a global team spanning 5 continents.
• Accelerated personal and professional growth within a gamer-centric environment (#LifeAtRazer).
• Inclusive, respectful, and fair workplace culture.
• Commitment to diversity and equal opportunity employment.