Commercial Marketing (Semiconductors)

TL;DR

Commercial Marketing (Semiconductors): Developing and executing marketing strategies and programs to drive demand and increase market share for semiconductor products with an accent on market research, value proposition definition, and cross-functional collaboration. Focus on bridging the gap between product development and sales to ensure technical offerings resonate with target customers.

Location: Toulouse, France

Company

hirify.global is a leading semiconductor manufacturer providing innovative solutions for automotive, industrial, and IoT markets.

What you will do

• Develop and implement comprehensive marketing plans and campaigns aligned with business objectives and market trends.
• Conduct thorough market research and competitive analysis to identify new opportunities and customer needs.
• Define and articulate product value propositions, messaging, and positioning for target segments.
• Create compelling marketing collateral, including presentations, brochures, datasheets, and sales tools.
• Execute integrated marketing communications programs across digital channels, events, and webinars.
• Collaborate with product management, sales, and engineering teams to ensure effective market penetration.

Requirements

• Master's degree in Marketing, Business Administration, Electrical Engineering, or a related field.
• Experience in commercial or product marketing within the semiconductor or high-tech industry.
• Proven track record of executing marketing strategies that drive business results.
• Strong understanding of semiconductor products, technologies, and market dynamics.
• Proficiency in marketing automation platforms, CRM systems, and analytics tools.
• English proficiency is required.

Nice to have

• Background and skills in AI.
• Knowledge of Dutch.