Strategic Solution Performance Manager (CRM)

TL;DR

Strategic Solution Performance Manager (CRM): Driving product adoption and operational efficiency for automotive dealerships with an accent on CRM workflows, DMS integration, and performance metrics. Focus on analyzing dealership KPIs, delivering data-backed recommendations, and optimizing dealership workflows to maximize product value.

Location: Must be based in Ontario or Halifax, Canada; requires 60-75% travel for on-site support.

Company

hirify.global is a leading provider of data-driven software solutions for the automotive and insurance industries.

What you will do

• Drive product adoption and utilization for CRM, DMS, and marketing platforms across assigned accounts.
• Analyze dealership performance metrics and translate them into actionable recommendations for optimization.
• Lead on-site and virtual coaching sessions to improve lead response times, appointment ratios, and service retention.
• Participate in QBRs to present ROI storytelling, data insights, and product roadmaps to stakeholders.
• Collaborate with Product and Engineering teams to provide field insights on feature gaps and integration requests.
• Partner with Account Managers to drive proactive value realization and ensure renewal readiness.

Requirements

• 3–7+ years of experience in automotive SaaS, dealership operations, training, or consulting.
• Strong working knowledge of dealership processes across fixed ops, variable ops, CRM, and marketing.
• Hands-on experience with automotive technologies such as DMS or CRM platforms.
• Must be based in Ontario or Halifax, Canada.
• Ability to travel 60-75% depending on territory and customer needs.
• Proven skills in coaching, process improvement, and data analysis.

Nice to have

• Familiarity with major DMS providers like CDK, Reynolds, Dealertrack, or Tekion.
• Experience with CRM platforms such as Elead, VinSolutions, or DealerSocket.
• Background in BDC operations, service lane management, or dealership marketing.
• Prior experience as a Product Specialist, Trainer, or Consultant.

Culture & Benefits

• Consultative, hands-on, and data-driven work environment.
• High-impact role acting as the product and performance engine for the territory.
• Strong cross-functional collaboration with Sales, Product, and Professional Services.
• Commitment to equal opportunity employment.