Web Marketing Program Manager

TL;DR

Web Marketing Program Manager (Web Marketing): Orchestrating complex web programs for enterprise technology clients with an accent on cross-functional delivery and strategic web objectives. Focus on driving initiatives from intake to launch, optimizing site performance, and aligning marketing goals with user experience.

Location: Hybrid, West Coast Preferred (USA). Must be based in the US; W2 only, no visa sponsorship provided.

Salary: $70-75 / hour

Company

hirify.global is a marketing and customer experience advisory specializing in high-impact, growth-focused solutions through AI and data-driven strategies for enterprise clients.

What you will do

• Own the intake, planning, prioritization, and delivery of web initiatives for consumer marketing websites.
• Lead cross-functional teams consisting of product marketing, design, engineering, analytics, and SEO to launch projects.
• Identify opportunities to improve site performance, user experience, operational efficiency, and content effectiveness.
• Translate marketing and business objectives into actionable web recommendations and detailed project plans.
• Manage multiple concurrent workstreams while balancing competing priorities and stakeholder expectations.
• Utilize performance insights and data to inform roadmap decisions and optimization opportunities.

Requirements

• Must be based in the USA (W2 only, no sponsorship provided).
• 5–8 years of experience in web marketing, digital strategy, or web program management.
• Proven experience managing complex, cross-functional web initiatives from planning through launch.
• Proficiency in landing page strategy, SEO fundamentals, and content information architecture.
• Bachelor's degree required.
• AI-native operator: must use AI fluently for drafting, synthesis, and analysis.

Nice to have

• Background in consumer hardware, e-commerce, or devices web marketing.
• Experience in consulting or agency environments.
• Experience with project management tools and editorial calendars.

Culture & Benefits

• Agile and collaborative team environment focusing on high-impact solutions.
• Opportunity to partner with diverse enterprise technology clients across various industries.
• Strong commitment to diversity, equity, inclusion, and belonging.
• Structured work schedule (Monday–Friday, 9:00 AM–5:00 PM PST).