Senior Paid Social Manager (AI)

TL;DR

Senior Paid Social Manager (AI): Managing and optimizing global paid social campaigns to drive web and app conversions for an AI music platform with an accent on full-funnel performance and attribution. Focus on scaling budgets over $30M, implementing advanced tracking via MMPs, and running rigorous incrementality tests to maximize ROAS.

Location: Must be based in New York City and work 5 days/week in-office

Salary: $145,000 – $170,000 per year

Company

AI music platform enabling millions of people to create original songs.

What you will do

• Own global paid social performance, optimizing for subscriptions and growth KPIs across various markets.
• Manage budgets, bidding strategies, and creative testing to hit CPA and ROAS targets at scale.
• Lead platform partnerships for beta access, roadmap input, and spend reconciliation.
• Perform weekly data analyses and design incrementality tests (geo holdouts, lift studies).
• Oversee mobile attribution setup using MMPs (Singular, AppsFlyer, Adjust) and Conversion APIs.
• Collaborate with creative and data science teams to iterate on ad concepts based on performance data.

Requirements

• 3+ years of experience managing conversion-optimized paid social campaigns with multi-million dollar annual budgets.
• Deep knowledge of web conversion (pixels, events, landing page optimization).
• Proven track record of running global campaigns across multiple geographies.
• Experience with app campaign mechanics and mobile attribution (SKAdNetwork, postbacks).
• Advanced Excel skills, including pivot tables and proactive data diagnosis.
• Must be eligible to work in the US and commit to a 5-day in-office schedule in NYC.

Nice to have

• Experience with paid channels beyond major social platforms (e.g., X, Snapchat, Pinterest).

Culture & Benefits

• Company Equity Package and 401(k) with 3% employer match.
• Comprehensive Medical, Dental, and Vision insurance (PPO with HSA and FSA options).
• Unlimited PTO and sick time plus 11 paid holidays.
• 16 weeks of paid parental leave.
• Creative education stipend and generous commuter allowance.
• Daily in-office lunch provided 5 days per week.