Business Applications Manager (Salesforce)

Location: Tel Aviv, Israel; hybrid schedule with 3 days in-office

Company

hirify.global provides performance advertising technology that helps businesses grow and enables publishers to increase audience and revenue.

What you will do

• Lead the GTM Applications team through people management, mentoring, hiring, and career development.
• Own the roadmap, delivery, and evolution of Salesforce and the broader go-to-market applications portfolio.
• Partner with Sales, Marketing, Sales Operations, and Professional Services leaders to translate business needs into scalable technical solutions.
• Drive GenAI-powered agents, automations, and AI-native workflows across go-to-market systems.
• Establish governance, architecture, and delivery processes for secure, scalable, high-quality business applications.
• Manage vendors, licensing, budgets, and evaluation of emerging technologies.

Requirements

• 3+ years of experience leading teams in a Business Applications, Salesforce, or GTM Systems environment.
• 5+ years of hands-on Salesforce experience, including implementation, configuration, and architecture.
• Experience with Sales Cloud and/or Service Cloud.
• Strong knowledge of modern sales tools such as Clay, Similarweb, Gong, DealHub, or similar platforms.
• Deep understanding of lead-to-cash, pipeline management, customer success, and marketing automation.
• Hands-on familiarity with GenAI, LLMs, prompt engineering, RAG, and AI agents in enterprise systems.

Nice to have

• Development experience with Apex, Lightning, Flows, or scripting and integration technologies.
• Experience deploying GenAI-powered solutions in production enterprise environments.

Culture & Benefits

• Hybrid work schedule with 3 days in-office and the option to come in more often.
• Comprehensive health and well-being benefits.
• Fully stocked kitchen and location-specific perks such as gym partnerships and parking.
• Inclusive environment focused on employee growth, learning, and diversity.