Senior Global Product Marketing Manager (Consumer Digital)

TL;DR

Senior Global Product Marketing Manager (Consumer Digital): Defining and executing go-to-market strategies for digital healthcare products with an accent on adoption, retention, and market analysis. Focus on developing pricing strategies, GTM playbooks, and coordinating cross-functional alignment between product and revenue teams.

Location: Remote (US)

Salary: $144,000 - $180,000 USD

Company

A connected health ecosystem provider building hardware and digital technology experiences to transform healthcare access.

What you will do

• Conduct in-depth market analysis and research to identify trends and consumer needs.
• Develop and execute comprehensive go-to-market (GTM) plans, including positioning and messaging.
• Create pricing strategies to maximize profitability while maintaining market competitiveness.
• Manage the product lifecycle, analyzing metrics to drive continuous evolution and feature updates.
• Foster alignment across product, marketing, and revenue teams to ensure cohesive strategy execution.
• Collaborate with cross-functional stakeholders to integrate customer feedback into product development.

Requirements

• Must be based in the US
• Bachelor’s degree in Marketing or Business (MBA preferred).
• Minimum of 8 years of experience in product marketing, ideally in consumer tech or healthcare.
• Proven track record of leading growth for digital products in global markets.
• Strong analytical skills to translate market insights into actionable strategies.
• Excellent communication and leadership abilities for managing cross-functional teams.

Culture & Benefits

• Comprehensive medical, vision, dental, and life insurance.
• Financial benefits including 401(k), Employee Stock Purchase Plan (ESPP), and HSA/FSA.
• Flexible Time Off (FTO), 11 paid holidays, and 3 floating days.
• Generous parental leave (14 weeks for primary caregivers).
• Support for continuous professional growth and tuition assistance.