Industry Marketing Lead, Media, Entertainment, Sports & Gaming

Location: Austin, United States; hybrid

Salary: $112,000–$176,000/year base compensation for candidates based in the United States. Expected OTE is $131,000–$206,000/year, including bonus or commission.

Company

hirify.global provides a customer engagement platform that helps brands deliver personalized experiences through cross-channel messaging, journey orchestration, AI-powered decisioning, and optimization.

What you will do

• Develop and execute content and communications strategies for media, entertainment, gaming, and sports industries.
• Align hirify.global’s value proposition with industry-specific marketing objectives and business outcomes.
• Create white papers, case studies, webinars, thought leadership, and client-facing marketing materials.
• Partner with sales, enablement, content, customer success, agencies, and external stakeholders.
• Train sales teams and facilitate knowledge sharing and best-practice exchange.
• Gather and synthesize feedback to improve content, research, and product development.

Requirements

• 7–10+ years of marketing experience, preferably at an agency, technology partner, or consulting firm.
• Deep expertise in the media, entertainment, gaming, and sports industry.
• Demonstrated success developing and executing go-to-market strategies in a fast-paced environment.
• Strong understanding of digital marketing, customer engagement platforms, and marketing automation tools.
• Experience working cross-functionally and managing key stakeholder relationships.
• BA/BS degree required; MBA or another relevant advanced degree is a plus.

Nice to have

• MBA or relevant advanced degree.

Culture & Benefits

• Hybrid ways of working with a curated in-office experience focused on community, connection, and innovation.
• Competitive compensation with potential equity grants, retirement benefits, and an employee stock purchase plan.
• Flexible paid time off and medical, dental, vision, life, and disability coverage.
• Family services, fertility benefits, and equal paid parental leave.
• Professional development through career pathing, learning platforms, and an annual learning stipend.
• Employee resource groups, volunteer opportunities, donation matching, and a collaborative culture.

Hiring process

• AI-assisted tools may be used to review applications, schedule and record interviews, and summarize interview notes.
• Recruiting teams remain responsible for hiring decisions; candidates may have rights to request information, opt out, or request manual review depending on location.