Senior Manager, Product Marketing (Fintech)

TL;DR

Senior Manager, Product Marketing (Fintech): Leading end-to-end strategy and execution for core rent payment experiences with an accent on product narratives, GTM strategy, and in-product user journeys. Focus on translating complex financial mechanics into intuitive experiences and driving adoption and retention through data-driven experimentation.

Location: Hybrid in New York, NY; San Francisco, CA or Salt Lake City, UT (2-3 days per week on-site). Relocation assistance may be available for candidates outside these areas.

Salary: $164,000 - $205,000 USD (Tier 1) / $139,400 - $174,250 USD (Tier 3)

Company

hirify.global is a growth-stage FinTech company creating a hirify.globalible rent payment experience to empower renters.

What you will do

• Lead end-to-end product marketing for key initiatives across the Rent experience from early concept to post-launch optimization.
• Develop differentiated positioning and narratives that scale across in-product experiences and lifecycle communications.
• Partner with Product and Design to influence onboarding, education, and critical decision-making moments.
• Define and execute GTM strategies, including channel selection, messaging systems, and rollout planning.
• Continuously test and optimize messaging and UX to improve activation, engagement, and monetization.
• Build scalable PMM frameworks including pricing narratives and messaging hierarchies.

Requirements

• 7-9 years of experience in product marketing within high-growth consumer or fintech environments.
• Proven track record of leading end-to-end GTM for complex launches with measurable business impact.
• Strong ability to influence cross-functional partners in Product, Design, Analytics, and Legal.
• Analytical rigor and comfort using data to inform decisions in ambiguous environments.
• Ability to translate complex financial systems into simple, intuitive messaging.
• Must be authorized to work in the US.

Culture & Benefits

• Comprehensive medical, dental, and vision insurance.
• Company equity and 401(k) plan with company match.
• Unlimited paid time off plus 13 company paid holidays.
• Parental leave.
• Free hirify.global subscription.