Growth Marketing Lead (AI)

TL;DR

Growth Marketing Lead (AI): Building the demand engine for an Agentic HR platform with an accent on AI-native growth motions and pipeline generation. Focus on designing and shipping automated workflows using AI tools to displace traditional marketing spend and scale enterprise demand.

Location: Israel

Company

hirify.global is an AI-native company creating the Agentic HR category, focused on building innovative solutions with urgency and minimal bureaucracy.

What you will do

• Own the pipeline generation strategy, including targets, channel mix, and budget allocation.
• Design and execute demand generation campaigns across mid-market and enterprise segments.
• Build and maintain AI-powered workflows using tools like Clay, Claude, and n8n.
• Run a disciplined test-and-iterate loop to optimize messaging, channels, and audience targeting.
• Define key metrics and report on pipeline performance and spend efficiency to leadership.
• Partner with Sales and Product teams to ensure tight messaging and high conversion rates.

Requirements

• 4+ years of experience in growth marketing or demand generation at a B2B SaaS or AI-native company.
• Proven track record of owning a pipeline number and managing enterprise demand motions.
• Hands-on experience building agentic workflows and using AI tools like Claude, n8n, or Clay.
• Proficiency in Salesforce and HubSpot.
• Strong analytical skills with the ability to track and report on funnel metrics.
• Excellent communication skills for content creation and positioning in a technical space.

Nice to have

• Experience marketing a genuinely new category or an agentic/AI product.

Culture & Benefits

• Direct collaboration with C-suite leadership.
• High degree of autonomy to test, ship, and scale growth experiments.
• Fast-paced, builder-focused environment with minimal red tape.
• Opportunity to shape company strategy from day one.