Social Media Manager (Marketing)

TL;DR

Social Media Manager (Marketing): Leading hirify.global Scotland’s social media team to deliver audience-first strategies and high-impact campaigns across major platforms with an accent on video content and editorial leadership. Focus on driving engagement through short, mid, and long-form content while managing a creative team and collaborating with production partners.

Location: Hybrid – 2 days per week in Glasgow, UK

Salary: £47,000 - £55,000

Company

The UK's national public service broadcaster, dedicated to informing, educating, and entertaining audiences.

What you will do

• Lead the day-to-day line management of the social media content team.
• Serve as the editorial lead for flagship brand accounts on YouTube, TikTok, Instagram, Facebook, and X.
• Develop and execute audience-first social strategies to drive engagement and results.
• Collaborate with internal teams, production partners, and talent to deliver high-impact campaigns.
• Advise on best practices and platform advances to inform creative and publishing workflows.

Requirements

• Experience leading major brand accounts and managing the associated teams.
• Proven track record of developing social media strategies and managing online communities.
• Deep knowledge of Scottish culture and an understanding of hirify.global Scotland's purpose.
• Extensive experience with editorial guidelines and reputation management for large brands.
• Ability to translate audience behavior and analytics into strategic actionable insights.
• Must be based in or able to work from Glasgow (Hybrid setup).

Culture & Benefits

• Competitive salary package with a flexible 35-hour working week.
• 25 days annual leave with the option to buy an additional 5 days.
• Defined pension scheme and discounts on dental, healthcare, and gym memberships.
• Strong emphasis on professional development and an inclusive, values-based environment.
• Support for flexible working arrangements.