обновлено 4 дня назад
Head of Social Media & Channels (Marketing)
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Описание вакансии
Текст:
TL;DR
Head of Social Media & Channels (Marketing): Leading the strategic and operational development of Red Bull Sweden's owned platforms and content production with an accent on channel strategy, audience growth, and creative execution. Focus on building a differentiated channel ecosystem and integrating content plans across creators and media partners to maximize impact.
Location: Stockholm, Sweden
Company
is a global brand known for creating exciting stories and high-impact marketing campaigns.
What you will do
- Lead the strategic and operational development of Sweden's owned and managed channels.
- Define the role and purpose of each channel to ensure ecosystem relevance and growth.
- Develop content and programming strategies to drive consistency and audience engagement.
- Monitor emerging trends and platform developments to guide content decisions and unlock growth.
- Own the overall content planning process, including editorial calendars and major campaigns.
- Lead and develop the Social Media & Channels team, overseeing resource management and coaching.
Requirements
- At least 5+ years of experience in Content Strategy, Editorial Programming, Social Media, or Digital Marketing.
- Proven experience managing channel strategies or editorial programming for brands or publishers.
- Strong understanding of audience behavior and platform dynamics across digital and social channels.
- Experience translating business objectives into actionable growth strategies.
- Proven track record of managing teams and fostering high performance.
- Excellent communication skills in both Swedish and English (written and spoken).
Culture & Benefits
- Equal opportunities employer committed to a diverse workforce.
- Opportunity to shape one of Sweden's strongest brand channel ecosystems.
- Collaborative, high-performing work environment.
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