Services Marketing Manager (Telecom & Technology)

TL;DR

Services Marketing Manager (Telecom & Technology): Developing B2B marketing strategies and compelling content for Telecom & Technology solutions with an accent on demand generation and sales enablement. Focus on translating technical concepts into customer-focused messaging and executing integrated marketing programs to drive business growth.

Location: Hybrid in Belgrade, Serbia

Company

A global leader in expanding financial access, optimizing branch operations and maximizing self-service availability for financial institutions and retailers.

What you will do

• Partner with solution management and sales teams to develop product positioning and go-to-market materials.
• Create sales enablement tools, including customer presentations, digital collateral, and case studies.
• Execute demand generation programs across digital channels such as LinkedIn, Google Ads, and email marketing.
• Develop thought leadership content to increase brand awareness and market visibility.
• Analyze and report on campaign performance to optimize future marketing efforts.
• Collaborate with Corporate Marketing and Creative Services to deliver high-quality campaigns.

Requirements

• 5–8 years of B2B marketing experience within technology, telecommunications, or software organizations.
• Bachelor's degree in Marketing, Business, Communications, IT, or a related field.
• Proficiency with marketing and sales enablement platforms like Marketo, Salesforce, Seismic, or Workfront.
• Experience executing digital marketing campaigns, including SEO, LinkedIn advertising, and Google Ads.
• Strong analytical, organizational, and project management skills.

Culture & Benefits

• Private Health Insurance and Life, Accident & Disability Insurance.
• Wellbeing resources and Baby Bonus.
• Employee Referral Bonus Program.
• Numerous opportunities for internal career pathing and advancement.
• Employee discounts at hirify.global partners.