Product Marketing Lead (AEC)

Location: Remote within the United States; must be located in and working from the Eastern (ET) time zone.

Salary: $130,000–$160,000 base salary per year, plus equity and bonus.

Company

hirify.global builds a data layer and automation platform for the architecture, engineering, and construction industry.

What you will do

• Own product packaging, positioning, naming, bundling, price framing, and differentiation for buyer segments.
• Translate a technically deep AEC data platform into clear narratives and value propositions for technical and executive audiences.
• Build sales enablement materials including decks, one-pagers, case studies, battlecards, and ROI tools.
• Partner with product, sales, and marketing on launches and content that supports enterprise sales cycles.
• Develop thought leadership through content and webinars focused on data infrastructure, automation, and AI transformation in AEC.
• Build repeatable marketing systems, frameworks, and content libraries from zero.

Requirements

• 5–10 years of product marketing experience, with 7+ years required for the role.
• Experience marketing technical, data, platform, or other complex B2B products to enterprise buyers.
• Proven ability to define product positioning and packaging and translate technical capabilities into differentiated buyer value.
• Exceptional writing skills and experience creating messaging frameworks, narratives, value propositions, and launch communications.
• Experience building sales enablement content and partnering closely with sales through long, multi-stakeholder sales cycles.
• Must be based in the United States and work from the Eastern (ET) time zone.

Nice to have

• Experience in AEC, construction technology, or infrastructure.
• Familiarity with data infrastructure, analytics, or enterprise platform products.
• Experience with AI-driven products and their messaging requirements.
• Experience building marketing functions, systems, or content libraries from zero.

Culture & Benefits

• Remote-first culture with autonomy, trust, and flexible working practices.
• Small, high-performing team with fast decision-making and minimal management layers.
• Competitive base salary with equity and bonus opportunities.
• Generous vacation policy and an annual all-company retreat.
• Regular in-person working sessions and opportunities to work with major AEC firms.